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Making is connecting II, make it yourself

December 12, 2011

Another important point David Gauntlett makes concerns the democratisation of art.

Make it yourself/ourselves

He sees our choices of media, art and culture up until now limited to either the mass market channels (TV, newspapers,magazines) OR,  more distinctive but elite ones (such as the artworld’s system of ‘star’ artists and international galleries).

But now, in the ‘middle ground’ between mass populist culture on one hand and exclusive elitism on the other,the ‘make it yourself’ ethic is emerging as a viable alternative with its own products such as YouTube videos, photo sites, craft fairs, guerilla gardening and interventions, eco-art, etc.

Previously, to get your work out in the world, you had to be an artist where ‘having the right education, sponsors and jargon are necessary markers of worthiness’.  Galleries, art and literary societies, publishing companies etc., all have their own gatekeepers. Creative people without the right credentials were/are denied the channels for sharing their work.

But now, anyone can get their work out there without worrying if the credentials are worthy. Regarding the internet:

The relevant filters now operate after, not before publication. (Clay Shirky)

Continued in next post.

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